Monday, November 24, 2025
Patrick McCann, CFA, Research Analyst, Noble Capital Markets, Inc.
Michael Kupinski, Director of Research, Equity Research Analyst, Digital, Media & Technology , Noble Capital Markets, Inc.
Refer to the full report for the price target, fundamental analysis, and rating.
Leadership transition effective January 1, 2026. The company appointed Scott Buchanan as Chief Executive Officer, while founder Brandon Mintz will step out of the CEO role and assume the newly formalized title of Executive Chairman. Mintz, already serving as Chairman of the Board, will shift his focus more explicitly toward long-term strategy, M&A evaluation, and broader growth initiatives.
Buchanan a logical choice to lead as CEO. Mr. Buchanan has held a series of senior roles since 2019, including CFO, COO, acting CFO, President, and board member. In our view, he has already been a central driver of execution, financial discipline, and operational scaling within the organization, making him a natural fit to formalize leadership as CEO.
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