Tag: Netflix

Netflix Plans 10-for-1 Stock Split, Aiming to Broaden Employee Ownership and Investor Access

Posted on by slightbourne@noblecapitalmarkets.com

Netflix is moving ahead with a 10-for-1 stock split, a decision aimed at making its shares more affordable for employees and smaller investors. The split, which will take effect on November 17, will reduce the price of each share to roughly one-tenth of its current value while increasing the total number of shares outstanding.

Shares of Netflix closed at $1,089 on Thursday. If the stock split were applied today, each share would trade around $110. The company said the move is designed to bring the price into a range that is more accessible for employees who participate in its stock option program—a strategy often used to encourage greater employee ownership and long-term alignment with company performance.

The announcement sparked a brief rally, with shares climbing as much as 3% before moderating after reports surfaced that Netflix may be exploring a potential bid for Warner Bros. Discovery. The stock still ended the session higher, reflecting renewed investor enthusiasm around the company’s confidence in its financial strength and long-term growth trajectory.

Although a stock split doesn’t alter a company’s overall market value, it can have important psychological and practical effects. By lowering the per-share price, a company makes its stock more approachable for retail investors and employees who might otherwise be deterred by a four-figure share price. Increased liquidity and trading volume often follow, which can narrow bid-ask spreads and potentially boost short-term demand.

Historically, stock splits have sometimes been associated with outperformance in the months after they are announced. Analysts attribute this to improved accessibility, stronger market sentiment, and a perception of management confidence. For Netflix, which has gained over 100,000% since its 2002 IPO, the move underscores how far the company has come—from a DVD-by-mail service to one of the world’s dominant entertainment platforms.

This marks Netflix’s third stock split since going public. The company last executed a 7-for-1 split in 2015, when shares traded above $700, and a 2-for-1 split in 2004. Both prior splits were followed by periods of sustained growth as Netflix expanded internationally and transitioned into original content production.

For employees, the latest split could make stock-based compensation more meaningful by lowering the strike price of future options. For retail investors, particularly those who invest through fractional-free brokerage platforms, the lower per-share price could make Netflix stock more psychologically appealing.

While large-cap firms like Netflix don’t face the same challenges as smaller companies, the move highlights a trend that could influence tech valuations more broadly. When industry leaders adjust pricing structures to make shares more attainable, it can encourage greater participation across the market—something smaller tech firms may also consider as they seek to attract investors and retain talent.

Netflix’s split will officially take effect mid-November, after which the stock will trade on a split-adjusted basis. For investors, the change offers no direct increase in value, but it may represent a renewed vote of confidence in the company’s long-term story—and a reminder that accessibility, perception, and participation all play key roles in market momentum.

Nasdaq Tumbles as Netflix Shock Eclipses Mideast Crisis

Posted on by slightbourne@noblecapitalmarkets.com

US stocks were mired in a broad sell-off on Friday, with the S&P 500 and Nasdaq Composite extending their losing streaks to six sessions despite easing concerns over a potential military escalation between Israel and Iran. The slide puts both indexes on pace for their worst weekly losses in months as investors continue repricing expectations around Federal Reserve rate policy.

The tech-heavy Nasdaq bore the brunt of the selling, dropping 1.3% as disappointing earnings from streaming giant Netflix exacerbated the rout in high-growth companies. The S&P 500 fell 0.4%, dragged lower by weakness in its information technology sector.

In contrast, the Dow Jones Industrial Average rose 0.7%, lifted by a massive post-earnings rally in American Express. But the divergent performance did little to soothe overall market jitters.

Netflix plummeted over 8% even after topping first-quarter profit and revenue estimates. The company’s decision to stop reporting paid subscriber metrics beginning in 2025 raised concerns on Wall Street about its ability to maintain its stratospheric growth trajectory.

The streaming industry bellwether’s slide reverberated across other pandemic winners. Chip stocks like Nvidia and data center firm Super Micro Computer tumbled 4% and 18% respectively, adding to this week’s brutal declines.

The technology-led selloff comes against a backdrop of unresolved global macro risks weighing on sentiment. Overnight, US equity futures careened lower and oil prices spiked after Israel launched airstrikes into Iran in retaliation for last week’s drone attacks.

However, markets appeared to take the muted response in stride as Friday’s session progressed. With neither side appearing eager to escalate the conflict further, crude benchmarks pared their earlier gains, while futures recovered most of their earlier losses.

Still, the flareup injected a fresh dose of geopolitical angst into markets already on edge over stubbornly high inflation and the implications for central bank policy tightening down the road. While no broader military conflagration has materialized yet, the smoldering tensions threaten to exacerbate existing supply chain constraints.

Ultimately, Wall Street’s immediate focus remains squarely on tackling decades-high consumer prices through aggressive monetary policy. And on that front, data continues to reinforce the challenges facing the Fed in bringing inflation back towards its 2% target.

This week’s string of hotter-than-expected readings, ranging from producer prices to housing costs, dimmed hopes for an imminent rate cut cycle central banks had been forecasting just months ago. Economists now don’t see the first Fed rate reduction until September at the earliest.

That policy repricing has piled pressure onto richly-valued growth and technology names which had rallied furiously to start the year. Year-to-date, the Nasdaq has now surrendered nearly all of its 2023 gains.

With the S&P 500 over 5% off its highs, earnings season takes on heightened importance for investors seeking reassurance that corporate profits can withstand further Fed tightening. So far, results have failed to provide much of a safety net with the majority of major companies reporting missing lowered expectations.

The deepening tech wreck underscores the dimming outlook for an already battered leadership group. Absent a decisive downtrend in inflation, markets could have more room to reset before finding their ultimate nadir.