Driven By Stem Announces the Acquisition of Artifact Extracts, Salem Delivery Capabilities, and Two Additional Dispensaries

 

Advances Driven By Stem’s footprint in the fast-growing concentrates segment through the acquisition of premier cannabis extraction company and award-winning brand

BOCA RATON, Fla., Sept. 20, 2021 (GLOBE NEWSWIRE) — Stem Holdings, Inc. d/b/a Driven by Stem (OTCQX: STMH) (CSE: STEM) (the “Company” or “Stem“), the first multi-state, vertically integrated Farm-to-Home™ (F2H) cultivation and technology omnichannel cannabis company featuring a proprietary Delivery-as-a-Service (DaaS) marketplace platform, today announced that it has acquired Artifact Extracts (“Artifact”), a premier cannabis extraction company based in Oregon known for its award-winning concentrates, as well as two dispensaries. The national market for concentrates grew 40% last year* as new and current cannabis consumers turn to this product category.

Strategic Highlights:

With the acquisition of Artifact, Driven By Stem will be well positioned to capture additional market share, expand its presence in the fast-growing concentrates segment, and maximize value for all its shareholders.

• Increases footprint of fully-owned dispensaries on the West Coast to six locations.

• Expand Oregon presence with a dispensary in Salem, to be re-named TJ’s on Broadway, and a dispensary in Eugene, to be re-named TJ’s on 7^th, flanking its two existing dispensaries in the city. Cannabis sales in Salem/Marion County were $73.5 million in 2020 growing 32.4%** as compared to the prior year.

• Immediately launch the Budee™ proprietary delivery platform in Salem, extending its consumer reach with expedited service, with service expansion to Eugene in October.

• Supply consistent, high-quality biomass for Artifact from its cultivation operations for Stem’s TJ’s Gardens™ and Yerba Buena™ brands in Oregon, with accretive margins.

• Integrate Artifact’s premier line of concentrates including budder, badder, shatter, crumble, rosin, THC A crystals, and other popular forms into Stem’s family of brands and product lines.

• Expands the Company’s distribution footprint by cross-selling into dispensaries not yet supplied with the full portfolio of Stem’s brands, as well as including Artifact’s presence in all TJ’s dispensaries.

• Strengthen Stem’s experienced management team with the integration of Artifact’s skilled R&D leadership.

“Artifact is recognized for the potency and purity of its high-quality line of concentrates that have driven its growth in the Oregon market,” stated Adam Berk, CEO of Stem. “As a result of this strategic acquisition, we will benefit from the expertise and broad capabilities that the Artifact team will provide to our existing extraction team that has specialized in tinctures and edibles, as well as in retail operations. We look forward to integrating Artifact’s operations, dispensaries, and leadership into the Stem family, and quickly expanding product distribution to our full retail customer base for rapid growth.”

Jesse Johnson, the lead extractor at Artifact, commented, “We have worked with Stem in the past and trust the quality of the cannabis grown in its facilities. The synergies of this acquisition will build value for the company as we combine our expertise to launch cutting-edge products meeting the needs of this evolving market, as well as increasing their market penetration with an expanded retail and delivery platform,” he concluded.

The transaction closed September 17^th, 2021 with all OLCC approvals granted. In connection with such transaction, Stem issued 8,209,178 shares of common stock of Stem at a deemed aggregate value of US$2,925,000 at a 24% premium to Stem’s closing share price of common stock. Such share consideration will be held in escrow for a period of six months with a subsequent six month leak out.

*MJ Business Daily, 2/8/2021, “Marijuana Concentrate Sales Up”

**Portland Business Journal, 1/11/2021, “Oregon Cannabis Consumption at Record High…”

About Stem Holdings, Inc.

Stem Holdings is a leading omnichannel, vertically-integrated cannabis branded products and technology company with state-of-the-art cultivation, processing, extraction, retail, distribution, and delivery-as-a-service (DaaS) operations throughout the United States. Stem’s family of award-winning brands includes TJ’s Gardens™, TravisxJames™, and Yerba Buena™ flower and extracts; Cannavore™ edible confections; Doseology™, a CBD mass-market brand launching in late 2021; as well as DaaS brands Budee™ and Ganjarunner™ through the acquisition of Driven Deliveries. Budee™ and Ganjarunner™ e-commerce platforms provide direct-to consumer proprietary logistics and an omnichannel UX (user experience)/CX (customer experience).

Cautionary Note Regarding Forward-Looking Information

This press release contains statements that constitute “forward-looking information” within the meaning of applicable securities laws, including statements regarding the plans, intentions, beliefs and current expectations of the management of Stem with respect to future business activities. Forward-looking information is often identified by the words “may,” “would,” “could,” “should,” “will,” “intend,” “plan,” “anticipate,” “believe,” “estimate,” “expect” or similar expressions and includes information regarding: (i) expectations around the accretive nature of the acquisition; (ii) the expansion of the Company’s market following the closing of the acquisition and the ability to scale operations; and (iii) the launch of delivery services into Stem’s current and future markets. Investors are cautioned that forward-looking information is not based on historical facts but instead reflects the management of Stem’s expectations, estimates or projections concerning future results or events based on the opinions, assumptions and estimates of management considered reasonable at the date the statements are made. Although Stem believes that the expectations reflected in such forward-looking information are reasonable, such information involves risks and uncertainties, and undue reliance should not be placed on such information, as unknown or unpredictable factors could have material adverse effects on future results, performance or achievements of the Company. Among the key factors that could cause actual results to differ materially from those projected in the forward-looking information are the following: changes in general economic, business and political conditions, including changes in the financial markets; the ability of the Company to raise debt and equity capital in the amounts and at the costs that it expects; adverse changes in the public perception of cannabis; construction delays; decreases in the prevailing prices for cannabis and cannabis products in the markets that the Company operates in; adverse changes in applicable laws; adverse changes in the application or enforcement of current laws, including those related to taxation; the inability to locate and acquire suitable companies, properties and assets necessary to execute on the Company’s business plans; political risk; and increasing costs of compliance with extensive government regulation. This forward-looking information may be affected by risks and uncertainties in the business of Stem and market conditions.

Should one or more of these risks or uncertainties materialize, or should assumptions underlying the forward-looking information prove incorrect, actual results may vary materially from those described herein as intended, planned, anticipated, believed, estimated or expected. Although Stem has attempted to identify important risks, uncertainties and factors which could cause actual results to differ materially, there may be others that cause results not to be as anticipated, estimated or intended. Stem does not assume any obligation to update this forward-looking information except as otherwise required by applicable law.

No securities regulatory authority has in any way passed upon the merits of the proposed transactions described in this news release or has approved or disapproved of the contents of this news release.

Stem Holdings
Investor Relations Contact:
KCSA Strategic Communications
Valter Pinto or Rory Rumore
+1 212.896.1254 / 347.237.9998
valter@kcsa.com / rrumore@kcsa.com

Media Contact:
Mauria Betts
Director of Branding and Public Relations
971.266.1908
mauria@stemholdings.com

	Image: Overwatch (Blizzard Entertainment)

Understanding Esports’ Many Income Streams

 

Gaming is the largest and fastest-growing entertainment vertical in the world. Esports / e-sports / eSports / esports is a high-growth sector of the industry with more ways to generate income than there are alternatives to spell its name. What are they? As with other media outlets, some revenue streams are “straight-line” obvious, like subscriptions. Others, like the value of an audience’s viewing habits, are not as direct. Although each company is different, revenue streams are often from game sales, advertising, audience subscriptions, data and analytics, licensing, and media rights.

There is a great deal of overlap in categorizing these revenue streams. As you’ll discover shortly, game sales may be made through ad sales that offset the product cost, and that data analysis may have a part in all revenue success. A well-run esports/gaming company integrates them all to maximizes all that it has at its disposal.

Data & Analytics

As with other media outlets, knowing who your audience is allows a better marketing effort to bring in advertising dollars. Esports entertainment businesses all do this on one level or another. The more data collected and categorized, the better they’re able to discern viewing habits, categorize popularity changes, determine who tomorrow’s “influencers” will be, maximize partnership opportunities, and capture trends early. 

The data itself also has value and can be sold to others that mine it for their own purposes, this includes for discovery of when and how to reach highly refined marketing demographics.

Advertisement Sales

As mentioned above, advertisement sales is a staple revenue stream for companies that provide online games. With audience insights related to sentiment, viewership, demographics, and traffic, esports companies are in an enviable position in that their advertising sales efforts and what the advertiser can expect are more clearly defined than trying to reach the consumer group through other outlets.

Game Sales

It wasn’t long ago that direct game sales to customers were the primary means for any game maker to generate revenue. This still exists, although the trip to GameStop (GME) is no longer necessary as you can go to a website like Steam and buy and download games. The game maker then gives the website a cut and keeps what might be 80% or more of the sale price.

Another variation of “selling” a game is when it’s being subsidized by an ad the purchaser will encounter after the download. This new but common revenue source works like this: The consumer downloads a game from a store (with or without cost to the consumer), the consumer then encounters ads as a result of the download. This concept has become common throughout the online world, specific to gaming; what companies are now doing is developing games whereby watching an ad they collect tools to help score more points playing the game.  When implemented correctly, this can be a lucrative part of how a game maker adds to their bottom line.

Ticket Sales

As part of the business of esports, as with other spectator sports, there are tickets sales for live audience participants and entry or subscription fees for viewing online. Stadiums with the capacity to seat 50 to 90 thousand have become filled in the past. As these sports events are of interest globally, online audiences approaching 100 million at world championships is normal. Although there are many businesses involved in organizing, promoting, broadcasting, merchandising, and overall production, the game makers are part of the action and perhaps receive small increments from the value of each spectator. But, with near 100 million spectators to some events, this can add up.

Merchandising

Although much of the merchandising in esports is for teams and leagues, game makers also can benefit from purchasable skins. The term “skin” refers to the way your in-game character looks. Some games have added purchasable skins to make characters look like members of professional esports teams. These in-game sales can add up. In 2017 in-game purchases accounted for more than half of Activision-Blizzard’s revenue, adding up to about $4 billion.

Games like Overwatch, League of Legends, Halo 5, Gears
of War 4, and Call of Duty: Modern Warfare all have this feature allowing people to purchase character and weapon skins. These in-game purchases not only provide a revenue source for game developers, but esports teams themselves can receive a cut of each purchase. This can even help the decision as to which games the teams may become involved competing in. Additionally, if fans want to support a specific streamer, they can use the streamer’s content creator code while purchasing the in-game skins. This process provides that streamer a small cut of the purchase.

Vertical
Integration

As the esports segment grows, those companies most horizontally and vertically integrated have the most control over the synergies of the various revenue streams. Well-run esports companies often have multiple gaming businesses, while also able to capitalize on being a media entity with all of the insights and marketing solutions that can provide.

In a just-released C-Suite interview, the Executive Chairman and the CEO of Engine Media (GAME) were interviewed by the Senior Media Equity Analyst at Noble Capital Markets, Mike Kupinski.  Engine Media generates revenue through a combination of direct-to-consumer and subscription fees; streaming technology and data SaaS-based offerings; programmatic advertising, and sponsorships. In response to a question, Executive Chairman Tom Rogers summed up various parts of the industry well as he discussed his own company. Mr. Rogers talked about the many company pieces, which in the case of GAME are in-part data, analytics, advertising, marketing, and IP to support player experiences. It also sells some of the intel as a service, and profits from the easier to understand growth of the gaming business.

The interview provides a clear picture of the potential for this company and others involved in esports.

What Does the Future Hold?

Think of the changes that major league baseball has gone through in your lifetime, now soccer – unlike traditional sports, esports games, outlets, tools and support will need to constantly evolve. Consumers, whether they are gamers or spectators, are the main product, paying attention to their needs is critical. Also, expanding the sport to appeal to as many different demographics as possible will increase the size of the revenue pie from which companies will try to score a larger slice.

 

Suggested Content:

C-Suite Interview / Engine Media Holdings (September 2021)

Advertising Results are Becoming a Guessing Game

Ad Tech – Back in the Saddle, Riding High

What A Tolerant Fed Implies For Media Stocks

 

Sources:

https://enginemediainc.com/#about

https://www.youtube.com/watch?v=oCiKVXQXkKA

https://www.aikenhouse.com/post/how-do-esports-organizations-make-money

https://newzoo.com/insights/articles/newzoo-games-market-numbers-revenues-and-audience-2020-2023/

http://thesportdigest.com/2019/11/esports-or-esports-or-e-sports-or-esports-words-matter-for-more-reasons-than-you-think/#:~:text=The%20AP%20indicated%20for%20the,the%20beginning%20of%20a%20sentence

https://www.insiderintelligence.com/insights/esports-ecosystem-market-report/

https://www.pwc.com/gx/en/industries/technology/publications/monetising-esports.html

https://www.videogames.org.au/skin-betting/

 

Stay up to date. Follow us:

 

Pro Football Retired Players Association Announces Partnership with Esports Entertainment Group for Its Gridiron Gaming Initiative

 

Newark, New Jersey and Arlington, Virginia–(Newsfile Corp. – September 16, 2021) – Esports Entertainment Group, Inc. (NASDAQ: GMBL) (NASDAQ: GMBLW) (or the “Company”) has signed a partnership agreement with the Pro Football Retired Players Association (PFRPA), a national membership organization that develops benefits and programs for retired NFL players, to be its official esports partner and tournament platform provider. The partnership will broaden the reach of PFRPA’s Gridiron Gaming initiative through a multi-tiered program, focused on expanding retired NFL players’ presence in esports, while producing unique fan engagement experiences. The comprehensive program will include learning opportunities, live-streamed content and virtual and in-person tournaments.

“Esports Entertainment Group brings a wealth of knowledge, innovation and expertise, all important factors in our decision to develop this strategic partnership for Gridiron Gaming,” said PFRPA Senior Director Joe Agbasi. “When we started this esports program, we set out to create engaging tournaments for our retired NFL players, esports athletes, gaming enthusiasts and fans. By teaming up with EEG, we can follow through on those aspirations while developing fun, exciting content. We’re proud to partner to offer interactive, family-friendly experiences for patrons interested in gaming and esports.”

Virtual tournaments will be operated through the Company’s Esports Gaming League platform, and in-person events will be held at Helix eSports facilities.

“We’re really excited to come together with the PFRPA and help bring a truly unique experience to their community,” said Magnus Leppäniemi, President of Esports at Esports Entertainment Group. “The partnership includes a great opportunity for players to engage their fan base through a variety of esports activities including in person events and streaming.”

The Company’s esports tournament platform enables live and online events and tournaments where gamers can compete and enjoy a wide range of content relating to esports and video games on a proprietary technology platform. Services include full turnkey esports events, live broadcast production, game launches and online branded tournaments.

“Esports has grown and keeps growing in popularity over the years, so I’m so glad we’re in the game,” said Jack Youngblood, NFL Hall of Famer and PFRPA Board Member. “To have the opportunity to team up with a premier partner that understands how to bring together different generations, while having fans of new and traditional sports meet in the same arena, is something special.”

Gridiron Gaming is PFRPA’s esports initiative that provides retired players an opportunity to compete again, while offering fans a chance to engage with their NFL heroes. Gridiron Gaming launched in 2019 and has since produced several esports tournaments.

About Pro Football Retired Players Association (PFRPA)

PFRPA is a champion for retired NFL players, dedicated to bettering the lives of those who contributed to the game. PFRPA, the first court-established retired NFL player organization, through its leadership and dedication, has been on a mission to solidify and preserve the legacy of retired NFL players. Through the Greater Good Fund, PFRPA’s 501(c)(3) charitable foundation, PFRPA develops various health and welfare programs, designed exclusively for retired NFL players. The Football Greats Alliance, PFRPA’s licensing agency, develops partnerships to drive meaningful revenue for retired NFL players and provide revenue for the Greater Good Fund to support all retired players. To date, more than 10,000 retired players and more than 2,500 players’ spouses have enrolled in PFRPA insurance benefits. For more information about PFRPA, visit www.pfrpa.com.

About Esports Entertainment Group

Esports Entertainment Group is a full stack esports and online gambling company fueled by the growth of video-gaming and the ascendance of esports with new generations. Our mission is to help connect the world at large with the future of sports entertainment in unique and enriching ways that bring fans and gamers together. Esports Entertainment Group and its affiliates are well-poised to help fans and players to stay connected and involved with their favorite esports. From traditional sports partnerships with professional NFL/NHL/NBA/FIFA teams, community-focused tournaments in a wide range of esports, and boots-on-the-ground LAN cafes, EEG has influence over the full-spectrum of esports and gaming at all levels. The Company maintains offices in New Jersey, the UK and Malta. For more information visit www.esportsentertainmentgroup.com.

Forward-Looking Statements

The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward-looking statements if they comply with the requirements of the Act.

Contact:
U.S. Investor Relations
RedChip Companies, Inc.
Dave Gentry
407-491-4498

dave@redchip.com

Media Inquiries
brandon.apter@esportsentertainmentgroup.com

Investor Relations Inquiries
Jeff@esportsentertainmentgroup.com

 

Pro Football Retired Players Association Announces Partnership with Esports Entertainment Group for Its Gridiron Gaming Initiative

 

Newark, New Jersey and Arlington, Virginia–(Newsfile Corp. – September 16, 2021) – Esports Entertainment Group, Inc. (NASDAQ: GMBL) (NASDAQ: GMBLW) (or the “Company”) has signed a partnership agreement with the Pro Football Retired Players Association (PFRPA), a national membership organization that develops benefits and programs for retired NFL players, to be its official esports partner and tournament platform provider. The partnership will broaden the reach of PFRPA’s Gridiron Gaming initiative through a multi-tiered program, focused on expanding retired NFL players’ presence in esports, while producing unique fan engagement experiences. The comprehensive program will include learning opportunities, live-streamed content and virtual and in-person tournaments.

“Esports Entertainment Group brings a wealth of knowledge, innovation and expertise, all important factors in our decision to develop this strategic partnership for Gridiron Gaming,” said PFRPA Senior Director Joe Agbasi. “When we started this esports program, we set out to create engaging tournaments for our retired NFL players, esports athletes, gaming enthusiasts and fans. By teaming up with EEG, we can follow through on those aspirations while developing fun, exciting content. We’re proud to partner to offer interactive, family-friendly experiences for patrons interested in gaming and esports.”

Virtual tournaments will be operated through the Company’s Esports Gaming League platform, and in-person events will be held at Helix eSports facilities.

“We’re really excited to come together with the PFRPA and help bring a truly unique experience to their community,” said Magnus Leppäniemi, President of Esports at Esports Entertainment Group. “The partnership includes a great opportunity for players to engage their fan base through a variety of esports activities including in person events and streaming.”

The Company’s esports tournament platform enables live and online events and tournaments where gamers can compete and enjoy a wide range of content relating to esports and video games on a proprietary technology platform. Services include full turnkey esports events, live broadcast production, game launches and online branded tournaments.

“Esports has grown and keeps growing in popularity over the years, so I’m so glad we’re in the game,” said Jack Youngblood, NFL Hall of Famer and PFRPA Board Member. “To have the opportunity to team up with a premier partner that understands how to bring together different generations, while having fans of new and traditional sports meet in the same arena, is something special.”

Gridiron Gaming is PFRPA’s esports initiative that provides retired players an opportunity to compete again, while offering fans a chance to engage with their NFL heroes. Gridiron Gaming launched in 2019 and has since produced several esports tournaments.

About Pro Football Retired Players Association (PFRPA)

PFRPA is a champion for retired NFL players, dedicated to bettering the lives of those who contributed to the game. PFRPA, the first court-established retired NFL player organization, through its leadership and dedication, has been on a mission to solidify and preserve the legacy of retired NFL players. Through the Greater Good Fund, PFRPA’s 501(c)(3) charitable foundation, PFRPA develops various health and welfare programs, designed exclusively for retired NFL players. The Football Greats Alliance, PFRPA’s licensing agency, develops partnerships to drive meaningful revenue for retired NFL players and provide revenue for the Greater Good Fund to support all retired players. To date, more than 10,000 retired players and more than 2,500 players’ spouses have enrolled in PFRPA insurance benefits. For more information about PFRPA, visit www.pfrpa.com.

About Esports Entertainment Group

Esports Entertainment Group is a full stack esports and online gambling company fueled by the growth of video-gaming and the ascendance of esports with new generations. Our mission is to help connect the world at large with the future of sports entertainment in unique and enriching ways that bring fans and gamers together. Esports Entertainment Group and its affiliates are well-poised to help fans and players to stay connected and involved with their favorite esports. From traditional sports partnerships with professional NFL/NHL/NBA/FIFA teams, community-focused tournaments in a wide range of esports, and boots-on-the-ground LAN cafes, EEG has influence over the full-spectrum of esports and gaming at all levels. The Company maintains offices in New Jersey, the UK and Malta. For more information visit www.esportsentertainmentgroup.com.

Forward-Looking Statements

The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward-looking statements if they comply with the requirements of the Act.

Contact:
U.S. Investor Relations
RedChip Companies, Inc.
Dave Gentry
407-491-4498

dave@redchip.com

Media Inquiries
brandon.apter@esportsentertainmentgroup.com

Investor Relations Inquiries
Jeff@esportsentertainmentgroup.com

Lifeist Wellness Announces Debut of New Ticker “LFST” on TSX Venture Exchange

 

TORONTO, Sept. 15, 2021 (GLOBE NEWSWIRE) — Lifeist Wellness Inc. (formerly Namaste Technologies Inc.) (“Lifeist” or the “Company”) (TSXV: LFST) (FRANKFURT: M5BQ) (OTCMKTS: NXTTF) leverages advancements in science and technology to enable you to find your path to wellness, is pleased to announce that as part of its corporate name change and rebrand from “Namaste Technologies Inc.” to “Lifeist Wellness Inc.”, the Company’s common shares will continue to be publicly traded on the TSX Venture Exchange (the “TSXV”) under the new ticker symbol (“LFST”), with a new CUSIP number of 53228D106 and ISIN number of CA53228D1069. These changes are effective today at market open.

In connection with the name change, the Company also confirmed its common share purchase warrants expiring October 25, 2023 (the “2023 Warrants”), and common share purchase warrants expiring January 19, 2024 (the “2024 Warrants”), and their respective ticker symbols “LFST.WT.A” and “LFST.WT.B”, will also commence trading today on the TSXV.

The new CUSIP for the 2023 Warrants is 53228D114 and the ISIN number is CA53228D1143. The new CUSIP for the 2024 Warrants is 53228D122 and the ISIN number is CA53228D1226. No action is required by existing security holders of the Company with respect to the name change. Outstanding common shares and warrants certificates are not affected by the name change and do not need to be exchanged.

Visit the Company’s new website to learn more about Lifeist: https://lifeist.com.

About Lifeist Wellness Inc.

Lifest (previously Namaste Technologies Inc.) is at the forefront of the post-pandemic wellness revolution requiring smart solutions. Lifeist is a portfolio wellness company leveraging advancements in science and technology to enable you to find your path to wellness. Portfolio business units include: CannMart.com that provides Canadian medical customers with a diverse selection of cannabis products from a multitude of federally licensed cultivators and its U.S. customers with access to hemp-derived CBD and smoking accessories; and CannMart’s Canadian recreational cannabis distribution business facilitating recreational sales to a number of provincial government control boards. The Company is set to launch a new nutraceuticals division in Q4 2021 with disruptive products in wellness.

Information on the Company and its many products can be accessed through the links below:

Find us at:

www.lifeist.com

Cannmart.com

everyonedoesit.co.uk

For more information please contact:
Lifeist Wellness Inc.
Meni Morim, CEO
Edward Miller, VP Investor Relations
Ph: 647-362-0390
Email: ir@lifeist.com

Source: Lifeist Wellness Inc.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release or has in any way approved or disapproved of the contents of this press release.

Source: Lifeist Wellness Inc.

 

Esports Entertainment Group’s ggCircuit Partners with Square on Retail Integration Software

 

Newark, New Jersey–(Newsfile Corp. – September 15, 2021) – Esports Entertainment Group, Inc. (NASDAQ: GMBL) (NASDAQ: GMBLW) (or the “Company”) and their ggCircuit business have joined forces with world-leading point of sale and payment processing provider, Square (NYSE: SQ), to create ggLeap, a premium esports center management software which will allow players to pay on screen with credit card through a QR code. ggLeap is the first esports management software to offer this feature.

“We couldn’t be more thrilled to be partnering with Square to bring this ggLeap product to launch,” said Magnus Leppäniemi, President of Esports at Esports Entertainment Group. “Players will now have the ability to purchase digital items, physical products and gaming hours directly from their computers with Apple Pay, Google Pay and more.”

ggLeap’s first version is supported in the United States, Australia, Canada, Japan, the United Kingdom and the Republic of Ireland. More locations will be announced as the Company and Square are able to integrate additional third-party payment processors.

Aside from buying PC time, users can browse through inventory items synced from the web administrator through Square. Regular inventory items and prizes will be exported and available through ggLeap and transactions completed in Square. Consumers can also use Square and their PC to buy food items while gaming.

The complete integration of ggLeap is expected to take place in September.

About Esports Entertainment Group

Esports Entertainment Group is a full stack esports and online gambling company fueled by the growth of video-gaming and the ascendance of esports with new generations. Our mission is to help connect the world at large with the future of sports entertainment in unique and enriching ways that bring fans and gamers together. Esports Entertainment Group and its affiliates are well-poised to help fans and players to stay connected and involved with their favorite esports. From traditional sports partnerships with professional NFL/NHL/NBA/FIFA teams, community-focused tournaments in a wide range of esports, and boots-on-the-ground LAN cafes, EEG has influence over the full-spectrum of esports and gaming at all levels. The Company maintains offices in New Jersey, the UK and Malta. For more information visit www.esportsentertainmentgroup.com.

FORWARD-LOOKING STATEMENTS

The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward-looking statements if they comply with the requirements of the Act.

Contact:
U.S. Investor Relations
RedChip Companies, Inc.
Dave Gentry
407-491-4498
dave@redchip.com

Media Inquiries
brandon.apter@esportsentertainmentgroup.com

Investor Relations Inquiries
Jeff@esportsentertainmentgroup.com

 

Esports Entertainment Group’s ggCircuit Partners with Square on Retail Integration Software

 

Newark, New Jersey–(Newsfile Corp. – September 15, 2021) – Esports Entertainment Group, Inc. (NASDAQ: GMBL) (NASDAQ: GMBLW) (or the “Company”) and their ggCircuit business have joined forces with world-leading point of sale and payment processing provider, Square (NYSE: SQ), to create ggLeap, a premium esports center management software which will allow players to pay on screen with credit card through a QR code. ggLeap is the first esports management software to offer this feature.

“We couldn’t be more thrilled to be partnering with Square to bring this ggLeap product to launch,” said Magnus Leppäniemi, President of Esports at Esports Entertainment Group. “Players will now have the ability to purchase digital items, physical products and gaming hours directly from their computers with Apple Pay, Google Pay and more.”

ggLeap’s first version is supported in the United States, Australia, Canada, Japan, the United Kingdom and the Republic of Ireland. More locations will be announced as the Company and Square are able to integrate additional third-party payment processors.

Aside from buying PC time, users can browse through inventory items synced from the web administrator through Square. Regular inventory items and prizes will be exported and available through ggLeap and transactions completed in Square. Consumers can also use Square and their PC to buy food items while gaming.

The complete integration of ggLeap is expected to take place in September.

About Esports Entertainment Group

Esports Entertainment Group is a full stack esports and online gambling company fueled by the growth of video-gaming and the ascendance of esports with new generations. Our mission is to help connect the world at large with the future of sports entertainment in unique and enriching ways that bring fans and gamers together. Esports Entertainment Group and its affiliates are well-poised to help fans and players to stay connected and involved with their favorite esports. From traditional sports partnerships with professional NFL/NHL/NBA/FIFA teams, community-focused tournaments in a wide range of esports, and boots-on-the-ground LAN cafes, EEG has influence over the full-spectrum of esports and gaming at all levels. The Company maintains offices in New Jersey, the UK and Malta. For more information visit www.esportsentertainmentgroup.com.

FORWARD-LOOKING STATEMENTS

The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward-looking statements if they comply with the requirements of the Act.

Contact:
U.S. Investor Relations
RedChip Companies, Inc.
Dave Gentry
407-491-4498
dave@redchip.com

Media Inquiries
brandon.apter@esportsentertainmentgroup.com

Investor Relations Inquiries
Jeff@esportsentertainmentgroup.com

Lifeist Wellness Announces Debut of New Ticker “LFST” on TSX Venture Exchange

 

TORONTO, Sept. 15, 2021 (GLOBE NEWSWIRE) — Lifeist Wellness Inc. (formerly Namaste Technologies Inc.) (“Lifeist” or the “Company”) (TSXV: LFST) (FRANKFURT: M5BQ) (OTCMKTS: NXTTF) leverages advancements in science and technology to enable you to find your path to wellness, is pleased to announce that as part of its corporate name change and rebrand from “Namaste Technologies Inc.” to “Lifeist Wellness Inc.”, the Company’s common shares will continue to be publicly traded on the TSX Venture Exchange (the “TSXV”) under the new ticker symbol (“LFST”), with a new CUSIP number of 53228D106 and ISIN number of CA53228D1069. These changes are effective today at market open.

In connection with the name change, the Company also confirmed its common share purchase warrants expiring October 25, 2023 (the “2023 Warrants”), and common share purchase warrants expiring January 19, 2024 (the “2024 Warrants”), and their respective ticker symbols “LFST.WT.A” and “LFST.WT.B”, will also commence trading today on the TSXV.

The new CUSIP for the 2023 Warrants is 53228D114 and the ISIN number is CA53228D1143. The new CUSIP for the 2024 Warrants is 53228D122 and the ISIN number is CA53228D1226. No action is required by existing security holders of the Company with respect to the name change. Outstanding common shares and warrants certificates are not affected by the name change and do not need to be exchanged.

Visit the Company’s new website to learn more about Lifeist: https://lifeist.com.

About Lifeist Wellness Inc.

Lifest (previously Namaste Technologies Inc.) is at the forefront of the post-pandemic wellness revolution requiring smart solutions. Lifeist is a portfolio wellness company leveraging advancements in science and technology to enable you to find your path to wellness. Portfolio business units include: CannMart.com that provides Canadian medical customers with a diverse selection of cannabis products from a multitude of federally licensed cultivators and its U.S. customers with access to hemp-derived CBD and smoking accessories; and CannMart’s Canadian recreational cannabis distribution business facilitating recreational sales to a number of provincial government control boards. The Company is set to launch a new nutraceuticals division in Q4 2021 with disruptive products in wellness.

Information on the Company and its many products can be accessed through the links below:

Find us at:

www.lifeist.com

Cannmart.com

everyonedoesit.co.uk

For more information please contact:
Lifeist Wellness Inc.
Meni Morim, CEO
Edward Miller, VP Investor Relations
Ph: 647-362-0390
Email: ir@lifeist.com

Source: Lifeist Wellness Inc.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release or has in any way approved or disapproved of the contents of this press release.

Source: Lifeist Wellness Inc.

Tuesday, September 14, 2021

Motorsport Games (MSGM)
Stepping On The Gas To Accelerate Growth

Motorsport Games, a Motorsport Network company, combines innovative and engaging video games with exciting esports competitions and content for racing fans and gamers around the globe. The Company is the officially licensed video game developer and publisher for iconic motorsport racing series including NASCAR, 24 Hours of Le Mans and the British Touring Car Championship (“BTCC”). Motorsport Games is an award-winning esports partner of choice for NASCAR, 24 Hours of Le Mans, Formula E, BTCC and the FIA World Rallycross Championship, among others. For more information about Motorsport Games visit: www.motorsportgames.com.

Michael Kupinski, Director of Research, Noble Capital Markets, Inc.

Andres Miranda Lopez, Research Associate, Noble Capital Markets, Inc.

Refer to the full report for the price target, fundamental analysis, and rating.

Initiating coverage. We view the MSGM shares as an attractive content play in the gaming industry, with a company that has the prospect to have a leading position in the racing video game genre. The racing genre is among the largest in the gaming industry and the company has long term, exclusive rights to recognizable, motor sports brands such as NASCAR, BTCC, Indycar, and LeMans racing.


Fast growing industry.  It is projected that there are 2.7 billion video gamers worldwide that spent $174.9 billion on video games in 2020, a number that is expected to increase above $200 billion by 2023. Racing games, in particular, rank among the top 10 genres and are among the most engaged by gamers …

This Company Sponsored Research is provided by Noble Capital Markets, Inc., a FINRA and S.E.C. registered broker-dealer (B/D).

*Analyst certification and important disclosures included in the full report. NOTE: investment decisions should not be based upon the content of this research summary.  Proper due diligence is required before making any investment decision. 

Monday, September 13, 2021

Esports Entertainment Group, Inc. (GMBL)
Stepping Up Enhanced Revenue Spending

Esports Entertainment Group Inc is a development-stage online gambling company focused purely on esports. The company’s principal business operations include design, develop and test wagering systems.

Michael Kupinski, Director of Research, Noble Capital Markets, Inc.

Refer to the full report for the price target, fundamental analysis, and rating.

Quarterly preview. We believe that the company is likely to miss our original fiscal Q4 revenue and adj. EBITDA expectations, reflecting a one-time impact from a switch to Argyll’s gaming license to Malta and consolidation into Lucky Dino, which involved a new, more robust technology platform, and higher level of investment spending. We believe that the investment spend will enhance future revenue growth. The company is expected to report fiscal Q4 near September 28th.


Tweaking Q4 estimates.  We are lowering our revenue expectation from $10.5 million to $8.8 million to reflect the disruption in revenues in the quarter, lowering our Agyll revenue assumption by roughly $1.5 million. We flowed through the revenue shortfall to our Adj. EBITDA estimate, raising our loss estimate from $2.1 million to a loss of …

This Company Sponsored Research is provided by Noble Capital Markets, Inc., a FINRA and S.E.C. registered broker-dealer (B/D).

*Analyst certification and important disclosures included in the full report. NOTE: investment decisions should not be based upon the content of this research summary.  Proper due diligence is required before making any investment decision. 

 

Esports Entertainment Group Opens New Jersey Office; Expands Hiring Ahead of Vie Launch

 

Hoboken, New Jersey–(Newsfile Corp. – September 13, 2021) – Esports Entertainment Group, Inc. (NASDAQ: GMBL) (NASDAQ: GMBLW) (or the “Company”), an esports entertainment and online gambling company, is pleased to announce the opening of its new office in Hoboken, New Jersey in preparation for the issuance of its New Jersey gaming license. In addition to the new office, which opened September 1^st, the Company is also expanding its US workforce and has named CFO Dan Marks as Head of Office, in accordance with DGE requirements.

“We are in final preparations for our launch into the New Jersey market,” said Grant Johnson, CEO of Esports Entertainment Group. “Our application was formally accepted by the New Jersey Division of Gaming Enforcement (DGE) in May, and we are now awaiting approval of our Transactional Waiver, which we expect to receive shortly. Once the Transactional Waiver is approved, we can begin taking live bets in the state.”

New Jersey won a U.S. Supreme Court case in 2018 allowing all 50 states to offer legal sports betting should they so choose. It quickly dominated the East Coast market and challenged Nevada for the national lead. With a solid regulatory framework based on player protection, business stability, and growth, the New Jersey gaming industry has enjoyed exceptional growth in recent years.

The total sports betting handle in New Jersey topped $6 billion in 2020, up 31% over the $4.5 billion total handle generated in 2019.

“Securing access to what is currently the largest market for sports betting in the US is very exciting and will provide a strong advantage as we look to expand into additional markets in the US moving forward,” added Marks. “According to a study from data firm Interpret, over 50% of US esports fans said they are likely to engage in esports betting so we are confident that demand will be strong. We are ready to move quickly with our esports-focused wagering platform rollout once the DGE permits us to do so, which we expect in the near term.”

About Esports Entertainment Group

Esports Entertainment Group is a full stack esports and online gambling company fueled by the growth of video-gaming and the ascendance of esports with new generations. Our mission is to help connect the world at large with the future of sports entertainment in unique and enriching ways that bring fans and gamers together. Esports Entertainment Group and its affiliates are well-poised to help fans and players to stay connected and involved with their favorite esports. From traditional sports partnerships with professional NFL/NHL/NBA/FIFA teams, community-focused tournaments in a wide range of esports, and boots-on-the-ground LAN cafes, EEG has influence over the full-spectrum of esports and gaming at all levels. The Company maintains offices in New Jersey, the UK and Malta. For more information visit www.esportsentertainmentgroup.com.

FORWARD-LOOKING STATEMENTS

The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward-looking statements if they comply with the requirements of the Act.

Contact:
U.S. Investor Relations
RedChip Companies, Inc.
Dave Gentry
407-491-4498
dave@redchip.com

Media Inquiries
brandon.apter@esportsentertainmentgroup.com

Investor Relations Inquiries
Jeff@esportsentertainmentgroup.com

 

Esports Entertainment Group Opens New Jersey Office; Expands Hiring Ahead of Vie Launch

 

Hoboken, New Jersey–(Newsfile Corp. – September 13, 2021) – Esports Entertainment Group, Inc. (NASDAQ: GMBL) (NASDAQ: GMBLW) (or the “Company”), an esports entertainment and online gambling company, is pleased to announce the opening of its new office in Hoboken, New Jersey in preparation for the issuance of its New Jersey gaming license. In addition to the new office, which opened September 1^st, the Company is also expanding its US workforce and has named CFO Dan Marks as Head of Office, in accordance with DGE requirements.

“We are in final preparations for our launch into the New Jersey market,” said Grant Johnson, CEO of Esports Entertainment Group. “Our application was formally accepted by the New Jersey Division of Gaming Enforcement (DGE) in May, and we are now awaiting approval of our Transactional Waiver, which we expect to receive shortly. Once the Transactional Waiver is approved, we can begin taking live bets in the state.”

New Jersey won a U.S. Supreme Court case in 2018 allowing all 50 states to offer legal sports betting should they so choose. It quickly dominated the East Coast market and challenged Nevada for the national lead. With a solid regulatory framework based on player protection, business stability, and growth, the New Jersey gaming industry has enjoyed exceptional growth in recent years.

The total sports betting handle in New Jersey topped $6 billion in 2020, up 31% over the $4.5 billion total handle generated in 2019.

“Securing access to what is currently the largest market for sports betting in the US is very exciting and will provide a strong advantage as we look to expand into additional markets in the US moving forward,” added Marks. “According to a study from data firm Interpret, over 50% of US esports fans said they are likely to engage in esports betting so we are confident that demand will be strong. We are ready to move quickly with our esports-focused wagering platform rollout once the DGE permits us to do so, which we expect in the near term.”

About Esports Entertainment Group

Esports Entertainment Group is a full stack esports and online gambling company fueled by the growth of video-gaming and the ascendance of esports with new generations. Our mission is to help connect the world at large with the future of sports entertainment in unique and enriching ways that bring fans and gamers together. Esports Entertainment Group and its affiliates are well-poised to help fans and players to stay connected and involved with their favorite esports. From traditional sports partnerships with professional NFL/NHL/NBA/FIFA teams, community-focused tournaments in a wide range of esports, and boots-on-the-ground LAN cafes, EEG has influence over the full-spectrum of esports and gaming at all levels. The Company maintains offices in New Jersey, the UK and Malta. For more information visit www.esportsentertainmentgroup.com.

FORWARD-LOOKING STATEMENTS

The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward-looking statements if they comply with the requirements of the Act.

Contact:
U.S. Investor Relations
RedChip Companies, Inc.
Dave Gentry
407-491-4498
dave@redchip.com

Media Inquiries
brandon.apter@esportsentertainmentgroup.com

Investor Relations Inquiries
Jeff@esportsentertainmentgroup.com

Monday, September 13, 2021

Esports Entertainment Group, Inc. (GMBL)
Stepping Up Enhanced Revenue Spending

Esports Entertainment Group Inc is a development-stage online gambling company focused purely on esports. The company’s principal business operations include design, develop and test wagering systems.

Michael Kupinski, Director of Research, Noble Capital Markets, Inc.

Refer to the full report for the price target, fundamental analysis, and rating.

Quarterly preview. We believe that the company is likely to miss our original fiscal Q4 revenue and adj. EBITDA expectations, reflecting a one-time impact from a switch to Argyll’s gaming license to Malta and consolidation into Lucky Dino, which involved a new, more robust technology platform, and higher level of investment spending. We believe that the investment spend will enhance future revenue growth. The company is expected to report fiscal Q4 near September 28th.


Tweaking Q4 estimates.  We are lowering our revenue expectation from $10.5 million to $8.8 million to reflect the disruption in revenues in the quarter, lowering our Agyll revenue assumption by roughly $1.5 million. We flowed through the revenue shortfall to our Adj. EBITDA estimate, raising our loss estimate from $2.1 million to a loss of …

This Company Sponsored Research is provided by Noble Capital Markets, Inc., a FINRA and S.E.C. registered broker-dealer (B/D).

*Analyst certification and important disclosures included in the full report. NOTE: investment decisions should not be based upon the content of this research summary.  Proper due diligence is required before making any investment decision.